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At the world premire in Guangzhou and the presentation in Los Angeles, the new Mercedes-Maybach S-Class is being unveiled almost simultaneously in

Please share with me your favorite examples of bad corporate backed cause efforts so Ill have more fodder to share the next time a reporter inevitably asks me What is the worst piece of cause marketing youve come across? And if youd like insights into the components of strong corporate-backed cause efforts, take a look at our 15 year collection of Halo Award-winning campaigns.

He can't be stopped

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Looking for empty cigarette boxes