and Malone R., I always thought they were all pure tobacco: American smokers perceptions of natural cigarettes and tobacco industry advertising strategies, Tobacco Control 16:e7, 2007 (review of tobacco industry documents shows American tobacco companies have understood, for decades, that natural implies unwarranted health claims)
(I was fortunate to avoid working on this stuff.) I recall that the designers on these projects masked any closeted-resentment over their role in these cumulatively lethal pieces of communication with ambivalence along the lines of, "eh, you do what ya gotta do..." In a publicly-held corporation, freedom of speech is often left outside the company gates
-FIT NOTE: These fit true to size
"Nice clove taste, tight pack, and very satisfying
Beginners sometimes buy it temporarily when switching from Mevius Option Purple to Regular, but I have never seen anyone smoke it regularly