The campaign featured sailors, sea captains, pilots, weightlifters, war correspondents, scientists, and farmers, alongside the slogan-turned-jingle: You get a lot to like with a Marlboro filter, flavor, flip-top box. Rather than using professional models, the agency took a more straightforward approach and cast men who embodied what Burnett described as masculine confidence: We shunned slick professional models, so familiar in cigarette advertising, as well as testimonials
We also spoke to Louisiana Treasurer, John Kennedy, about the proposed tax hikes
Black males were shown to have the highest rate of lung cancer mortality among all racial groups, in addition to having the highest age-adjusted lung cancer incidence among both smoker and never-smoker sub-groups
53 AIC, BCC, and ECVI are fit measures based on information theory
Pre^i/t & numbered for easy .assembly ^4nsld;T64 wlde.u 232"