Britain became the latest to take the plunge this week by opting to regulate e-cigarettes as non-prescription medicines, after finding widely varying nicotine levels and contaminants in some existing products
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An IQOS FDA approval would send a strong signal to consumers that these products are likely to be less harmful for them to use, said University of Waterloo public health researcher David Hammond, and in practice, that will serve as an endorsement. But even more than that, Michael Eriksen, dean of the school of public health at Georgia State University and a former director of the Centers for Disease Control and Preventions Office on Smoking and Health, called the decision historic. This could be the beginning of the end of smoking as we know it, Eriksen said
Many e-liquids are laced with flavoring agents like diacetyl and acetyl propionyl, which provide that appealing buttery or sweet taste
"My grandfather would light his new fag with the dying embers of his last fag"
