Ridgway is currently from the Far East where he is studying the effect of packaging regulation onto consumer products and concludes that many countries are considering plain packaging as the next stage on from health warnings but that reports like this from Australia and now the UK should be a major cause of concern.
The nine images initially selected by the FDA include a healthy and smoke-blackened lung side by side, a man smoking through a tracheotomy hole in his neck, and a staged photo of a corpse on a coroners table
Compared to plain packs, packs carrying descriptors and brand imagery are perceived as having a smoother taste, better quality, delivering more tar, more attractive, and more appealing to youth 3-6
These products use natural herbs such as mint, tulsi, or green tea and contain no nicotine or tobacco
(FDA) Vaping Popularity Statistics Vaping is popular, but who is contributing to the rise of e-cigarette use and what factors are increasing their popularity