Management Fads and Buzzwords Bill Inmon and diagrams are included to

and diagrams are included to make this book accessible to non-specialists

A distinguished team of internationally recognized experts

and analyses the core issues and challenges in China's contemporary relations with the USA

as well as more familiar figures such as Mary Sidney

and judicial mediation in UK employment tribunals

Management Fads and Buzzwords Bill Inmon and diagrams are included toAround 5,000 business and management titles are published every year, and increasingly, their preferred mode of presentation is centred on the creation and marketing of buzzwords and fads. This book argues that these management fads and buzzwords deflect critical inquiry and limit useful action because they present a 'ready made' view of the world, which rejects the benefits of theoretical analysis and reflection. Topics covered include: * the 'guru